Tubby’s Taste Cookies for Mental Health

For any food and beverage brands who want to be associated with comfort, aligning with mental health-related events is a great way to make that connection. October is mental health awareness month and Tubby’s Taste, a vegan cookie brand, was interested in donating products to be snacked on during an event that supported women’s mental health.

We connected Tubby’s Taste to Flower Girls Meet, a community that helps women of all stages of life feel seen and heard. Flower Girls Meet was hosting an event called “Navigating Work and Life Gracefully,” featuring a panel about how to deal with mental health challenges while balancing the demands of both work and life. The content of the event was heavy, but having cookies available was the perfect mood-lifter!

All of the Tubby’s Taste packaging was lined out nicely and we gave the host of the event some talking points about the brand. This was a wonderful way to highlight this cookie brand in a natural and meaningful environment and made a lasting impression on the guests present. Some even emailed saying they wanted to purchase the cookies to have at home!